World Briefing Winners

You voted and the “World Briefing: Telling the Malaria Story” graduate student contest winners are in! Peter Crauwels (Università di Milano, Italy), Eric van Diessen (University Medical center Utrecht, Netherlands) and Jennel Cheng (Polytechnic University of the Philippines, Philippines) will travel with the Novartis team to Zambia in October, a malaria endemic country which has successfully reduced morbidity and mortality related to malaria by over 60%. They will be honing their reporting skills and blogging about their experiences, personal thoughts and ideas to a global digital audience.

Win a Trip to Africa!

Three students will win a trip to Africa through the “World Briefing: Telling the Malaria Story” contest co-sponsored by Malaria No More and Novartis Pharmaceuticals Corporation. The contest is open to graduate students in the US, Ecuador, Italy, Spain, Netherlands, Philippines and Venezuela.

It’s easy to enter the contest! All you need is a 500-word blog post focused on malaria and how your generation can make progress in the fight against this deadly disease, as well as a 140-character sentence (the short length of a Twitter update) on why you should win. Just be sure to submit your application to Enter@MalariaContest.com by 11:59 PM EST on Monday, May 31st, to be considered to win a trip to Zambia.

Three winners will be announced the week of June 28th and will travel to Zambia in October 2010. In Zambia, you’ll learn about current efforts underway to control malaria, travel to local clinics as well as meet with physicians, healthcare workers, patients, and leaders from the Novartis Malaria Initiatives team and Malaria No More. You’ll also get to live blog and post updates on Facebook and Twitter.

Start your application here. Good luck!

Students to Think Social about Malaria

Monday, March 15th, Malaria No More and Novartis launched the second annual “World Briefing: Telling the Malaria Story” contest. This year’s contest is bigger and better and featured on today’s Think Social blog. See an excerpt from the post below:+

Today, Monday, Malaria No More is launching the 2010 World Briefing project, in partnership with the pharmaceutical company Novartis.

Last year, the organization asked supporters in the United States to share their ideas for raising awareness about malaria. Case said the organization is extending the challenge this year by asking participants from the U.S. as well as Ecuador, Italy, Spain, Netherlands, Philippines and Venezuela to “tell a story about malaria, but do it through various forms … and promoting participation through multiple social media channels.” It’s in part a bid to get young, prospective journalists to talk about this specific subject. “The art of journalism should be media independent,” Case said. As part of the challenge, Malaria No More is asking participants to craft a 500-word blog post and then explain why they should win the contest with a pitch via Twitter — that is, in 140 characters or less.

When last year’s winner went to Africa, she blogged and tweeted her experience in real time, then summarized the trip with a series of stories that were published later, Case said. Now, he said, participants will use social media throughout the process. The World Briefing challenge will be active on Twitter, Facebook, the Malaria No More blog, and a separate worldbriefing.org web site.

Be sure to enter this year’s contest for your chance to win a trip-of-a-lifetime!

Last Year’s World Briefing Winner

Jessica Uno, now a senior a Stanford University, won last year’s “World Briefing: Telling the Malaria Story” contest and traveled with the Novartis team to the 2009 Multilateral Initiative on Malaria Pan-African Conference in Nairobi, Kenya.

While there, Jessica met with malaria experts and journalists; learned about new technologies and approaches to fighting the disease; and visited a local clinic for an insider’s perspective on the malaria fight.

She reported back on her findings and experiences via guest blog posts on the Malaria No More Buzzwords Blog and provided 140-character updates on Twitter under her Malaria No More twitter name @JunoMNM.

Check out Jessica’s posts and tweets from the front-lines of the global effort to end malaria deaths.